Competition winners pick up prizes
Knowing that you shouldn’t drop a cigarette butt on the street can, in the normal scheme of things, save you £75 – the cost of a fixed penalty notice.
But for two lucky pub goers this fact earned them each much more – a top of the range iPod.
Knowing that you shouldn't drop a cigarette butt on the street can, in the normal scheme of things, save you £75 – the cost of a fixed penalty notice.
But for two lucky pub goers this fact earned them each much more – a top of the range iPod.
Late last year Lancaster City Council, as part of its Putting Litter in its Place campaign, launched a new set of posters to inform the district's residents that they could face a £75 fine if they drop a cigarette butt on the streets.
The campaign was backed by a text competition to win a new iPod Touch and was also publicised on beer mats, which were distributed around local pubs.
The competition proved popular with pub goers on the run-up to Christmas and attracted more than 250 entries.
Coming out of the hat first was Nicholas Miller from Lancaster, who won a 16 GB iPod Touch, with Christopher Harrison from Morecambe picking up the runner-up prize of an 8GB iPod Touch.
Coun June Ashworth, Lancaster City Council’s cabinet member with responsibility for enforcement, said: "The success of this latest strand of our campaign proves that the message that dropping litter on our streets is not acceptable is getting across.
"But we are not complacent and we will continue to campaign strongly to ensure that we can all live in a district with clean streets that are free from litter."
The poster campaign, which was sponsored by PC World, featured two of the district's most iconic images – the statue of Queen Victoria on Dalton Square and Eric Morecambe.
Craig Barratt, business manager of PC World in Lancaster, added: "We all want to live in a district which is clean, tidy and free of litter.
"PC World is proud to be involved with this campaign and I'm sure it will have made an impact in informing people about what they might face if they drop litter on the street."
Date Updated: 19/03/09